There is a great number of dogs in dog shelters waiting for loving owners. Many believe that adopting a dog comes with sacrifices, whereas adoption not only does the dog good, but the adopting person as well. Our client, the Take Me Home Foundation wanted to demonstrate this idea with a campaign.
We prepared a memorable campaign for the foundation that ran on Tinder and proved that a dog makes you a lot more attractive to others. With that in mind, we encouraged Tinderers to adopt a quadruped partner.
Bronze (Arany Penge)
Shortlist (Golden Hammer)